Fashion Trend Of The Week: Rift Logic

This week on Fashion Trend Of The Week, I’ve decided to take the route of a much smaller and in development streetwear brand. I would to formally introduce Rift Logic By Sa’Quan Francois and Khari Kokayi.  The founders explained that Rift Logic was developed to be a creative escape. They wanted something that could make them money but not enslave them to the standard world views that you have to go off to a university and chase a degree. They didn’t believe that college was the ultimate way out. The name ‘Rift Logic’ was developed in sections. Formally named ‘Rift’, ideology based on a special rift or a break in space. Co-founder Sa’quan, implied that he was fascinated with the idea of having an “otherworldly” theme and as for Khari, coming in with different ideologies and eventually they merged together to birth the brand we all know today as ‘Rift Logic’. Furthermore, it gave them the freedom to bring some of their most craziest designs they can think of to life also doing their best to cater to their customers but still retaining their creative expertise. As said by the founders “Rift Logic to us is the outlet, our careers, our life, and we strive to build on the brand”. With that being said follow them via Instagram @rift.logicl.c.l as they are having a special giveaway and for further releases on clothing and material.