Celebrate Plaid Friday — Alexandria’s Version of Black Friday

Event: 50 Participating Small Businesses Join Plaid Friday

When: Friday November 28, 2025

Where: Old Town Alexandria, VA 

Time: Varying store hours

What: Celebrate Plaid Friday, Alexandria’s alternative to Black Friday, where shoppers find huge deals while supporting the local business community.  Taking place the day after Thanksgiving, Plaid Friday in Alexandria began in 2009 as a way to highlight Alexandria’s vibrant independent retail scene, by offering discounts that compete with big box deals on Black Friday.

The name “Plaid Friday” comes from the idea of weaving together many small businesses to create one creative fabric that reflects the diversity of Alexandria. This year, more than 50 locally owned boutiques and shops will offer huge deals and unique finds to kick off the holiday season.

Some shops will open at 6 AM, giving early shoppers a chance to score the best deals and have the most selection to choose from. Organized by our Old Town Boutique Community, some participating stores include:

• Bellacara

• Bishop Boutique

• Bloomers

• Boxwood

• Era

• Fibre Space

• Made in ALX

• Mint Condition

• Penny post

• Pink and Brown

• Pippin Toy Co.

• Red Barn Mercantile

• Shop Made in Virginia

• The Hive

To plan your visit and see the full list of participating businesses, visit https://oldtownboutiquecommunity.com.

About Old Town Boutique Community

Old Town Boutique District located in historic Old Town Alexandria, Virginia. is the region’s top retail destination featuring over 50 unique shops showcasing one-of-a-kind items and hard-to-find brands. From home décor, fashion, jewelry, beauty, children’s apparel, home, food, wine, gifts, and more.